You can now apply for life insurance through!
Daragh Cassidy
Head Writer

Today has entered the life insurance broker market meaning you can now quickly and easily apply for term insurance, mortgage protection, and specified illness cover through Ireland’s favourite price comparison and switching website.   

For a while now customers have been able to compare insurance quotes on for a range of insurance products. However if you wanted to apply for a policy, we would get one of our broker partners to contact you to discuss your choices.

That changes from today as we launch our own broker service, backed by a team of in-house qualified advisers, meaning you'll continue to deal with us from quote through to the issuing of your policy.

This means you can get term insurance, mortgage protection, and specified illness cover quickly and easily through and benefit from the customer-centred and digitally-focussed service that you know and trust us for!  

Why should I apply for life insurance through

Let’s be honest, the life insurance industry has traditionally been quite old-school and you could be forgiven for thinking that the age of the internet and e-commerce had passed it by!

Our aim is to change that by making applying for life insurance as quick, easy, and seamless as possible, backed up by our fanatical customer support and advice team.

If you’ve ever switched gas, electricity or broadband with us before you’ll know how easy it is and how dedicated we are to customer service.

Well the good news is that we’re bringing that approach to life insurance!

When you apply with us:

  • You’ll be able to compare quotes quickly and easily online and then apply for a policy at the click of a button.
  • We’ll then give you a quick call to finalise your application over the phone.
  • If all’s OK, and no medical underwriting is needed, we can have your new policy set up within two and 24 hours depending on the insurer.
  • All policy documents will be sent to you by email, with e-signatures used for signing, meaning you won’t have to take time off work to meet with an advisor to sign documents or go looking for stamps to post back forms!     
  • You’ll also be able to store all your policy information and documents online - along with information on all your other bills in your free account if you wish.

Managing Director and CEO of, Davd Kerr says: “It’s been our mission since we started in 2010 to help consumers more easily manage their personal finances and take advantage of the best prices and services on offer from Irish businesses.

Today as we launch our new broker service for life insurance we’re extending our services further and taking us one step closer towards making a one-stop-shop for all a consumer's personal finance needs.”

“Our new service is backed by an in-house team of Qualified Financial Advisors with a wealth of experience advising customers on their financial needs and we’ve worked hard to bring the experience to an industry which, until now, has been slow to embrace the online world”.

“We’ve tried to eliminate as many pain points for customers as possible with our new service and the feedback so far from everyone has been fantastic.”

Why should I shop around for life insurance?

Whether you’re looking to switch insurer or take out a policy for the very first time, it pays to shop around with  

For example, mortgage protection is usually compulsory for mortgage holders and because it must run for the length of the mortgage, even a small saving of €5 or €10 a month will add up to almost €2,500 over a 20-year term. Not bad!  

So if you’re on the lookout for insurance cover, make your first port of call.

You can easily compare quotes and policy benefits for mortgage protection, specified illness cover and life insurance from leading insurers including Zurich, Aviva, Royal London and New Ireland right now on