We are hiring!
Our open positions
Social Media Manager & Content Creator
Digital Marketing
Location: Dublin / Hybrid (3 days in the office, 2 days from home)
Position: Full-Time
Reports To: Head of Digital Marketing & UX
About bonkers.ie
Founded in 2010, bonkers.ie is Ireland’s leading comparison and switching website. Certified as a Great Place to Work®, our mission is to empower Irish consumers to make smart financial decisions, save money, and get the best value across Energy, Car Insurance, Home Insurance, Broadband, Mortgages and Banking.
As we expand our digital presence, we’re looking for a creative, energetic, and commercially-minded Social Media Manager & Content Creator to own our organic content, both in front of and behind the camera, and support our paid social activity.
Role Overview
This role combines hands-on content creation with a commercial mindset. You’ll feature front and centre across TikTok, Instagram, LinkedIn, Facebook, and YouTube as well as scripting, filming, hosting, and editing content to make complex topics (mortgage rates, energy switching hacks, household budgeting) engaging and easy to understand. You’ll also support our paid social activity as well as boosting strong organic content to reach a wider audience.
Key Responsibilities
1. Content Creation & Organic Social Strategy
Be extremely comfortable on camera, presenting explainer content, consumer tips, and short-form video across Instagram, TikTok, Facebook, and YouTube.
Script, film, host, and edit content end to end, using tools like CapCut, Canva, and Photoshop.
Plan and manage a content calendar of around 20 pieces a month, a mix of net-new creation and repurposed content (e.g. adapting longer interviews into short-form clips).
Jump on trending formats and personal finance conversations to keep bonkers.ie culturally relevant.
Monitor comments, engage with followers, and turn consumer questions into content ideas.
Lead bonkers.ie’s YouTube presence, creating content, optimising titles & descriptions, thumbnails, and discoverability, to grow subscriber retention and organic reach over time.
2. Paid Social Support
Set up new and manage existing paid campaigns, continuously testing creative assets, video ad variations, ad copy, and audience targeting.
Boost content to extend reach on top-performing posts.
Track and report on performance - CPA, CTR, impressions, follower growth, and engagement.
Manage paid media budgets and ensure spend aligns with strategic customer acquisition goals with support from the Head of Digital Marketing.
Key Requirements & Experience
5+ years in a Social Media Management or Content Creator role (agency or in-house).
Confident, engaging, and articulate on camera, able to present personal finance and utility topics with clarity and enthusiasm.
Strong hands-on video editing and content creation skills (CapCut, Canva, Photoshop, or similar).
A commercial mindset, comfortable tracking and talking through performance metrics, with examples of how you have driven growth on socials.
Experience with Meta Ads Manager or TikTok Ads.
Understanding of the Irish consumer market and personal finance basics or excited to make it more digestible for audiences.
Desirable Skills
Experience hosting podcasts/YouTube channel or interviewing subject matter experts on camera.
Familiarity with GA4 (Google Analytics) and tracking UTM tags.
What We Offer
Competitive salary and benefits package.
Hybrid working model.
Flexi time (core hours).
22 days’ annual leave.
Private Health Cover.
Defined contribution (DC) pension scheme (up to 5% company contribution).
Tax-Free Voucher each Christmas.
Staff parties and events.
Company Culture: Work within a collaborative team recognised as a Great Place to Work®.
Impact & Reach: Opportunity to put your videos and campaigns in front of hundreds of thousands of Irish consumers every month.
Career Development: Ongoing training, conference opportunities, and room for professional progression.
Our values guide everything
Igniting Innovation
Join us in sparking innovation throughout our business and shaping the future of our products.
Embrace your creativity to uncover fresh solutions for both current and upcoming user needs.
Championing Excellence
We're all about reaching for the stars in everything we do at bonkers.ie.
Mediocrity? Not our style. Push yourself to excel and let's achieve remarkable results together. We’ll encourage you to be the best at your job that you can possibly be.
Small Crew, Big Dreams
We help over a million Irish households every year and with you, we can reach more!
Despite being a small-knit crew, we've got some grand plans. With a growing customer base and exciting prospects, bonkers.ie is on an upward trajectory.
Nurturing Growth
If you've got a vision, it's yours to own and make real. In our dynamic setup, department heads nurture their realms of expertise.
So, if you're brimming with ideas, grab the reins – supported by a sound strategy, anything is achievable.
Building a Work Family
Picture a workplace that thrives on open communication, brainstorming, and teamwork.
We're not just colleagues, we're a close-knit bunch. Your ability to collaborate is key to flourishing here.
Great Place to Work®
We’ve been recognised as a Great Place to Work® in 2026, a certification that is based solely on what our current employees think about their experience working at bonkers.ie.
This prestigious achievement reflects our dedication towards fostering a positive and rewarding work environment for our team.