We are hiring!
Our open positions
Social Media Manager
Digital Marketing
Location: Dublin 4 (Hybrid)
Position: Full-Time
Reports To: Head of Digital Marketing & UX
About bonkers.ie
Founded in 2010, bonkers.ie is Ireland’s leading comparison and switching website. Certified as a Great Place to Work®, our mission is to help Irish consumers make smarter financial decisions and get the best value across energy, insurance, broadband, mortgages and banking.
We’re looking for a commercially minded, creative Social Media Manager to drive paid social performance and grow our organic social presence through engaging content.
The Role
This is a hands-on role combining performance marketing with creative content production.
The role will be split approximately:
50% Paid Social & Performance Marketing
50% Organic Social – editing, production, on-camera hosting, community engagement.
Key Responsibilities
1. Paid Social & Performance Marketing (50%)
Manage and optimise paid campaigns across Meta, TikTok and other relevant platforms.
Manage budgets and performance against KPIs, including CPA, CTR, CPC and conversions.
Test creative formats, messaging, audiences and campaign strategies to improve results.
Analyse and report on performance and identify opportunities to improve efficiency and customer acquisition.
2. Organic Social Media (50%)
Edit and produce engaging short-form video content for TikTok, Instagram, Facebook and YouTube.
Transform raw footage into polished, platform-ready content, including captions, graphics and other visual elements.
Repurpose longer-form footage into shorter videos tailored to different platforms, using tools such as CapCut, Canva or Adobe Premiere Pro.
Produce and feature in bonkers.ie video content, presenting consumer tips, explainers and money-saving content in an engaging and accessible way.
Host interviews with experts on topics such as energy, insurance, mortgages and personal finance.
Track engagement, audience growth and content performance to inform future content and improve results.
Stay on top of trends and consumer conversations to identify relevant content opportunities.
Key Requirements & Experience
5+ years’ experience in paid social, digital marketing or social media management.
Experience managing campaigns through Meta Ads Manager and/or TikTok Ads Manager.
Strong understanding of campaign optimisation, budgets, creative testing and performance metrics.
Hands-on video editing and production experience.
Confidence and enthusiasm presenting on camera.
Strong analytical, communication and organisational skills.
A commercial mindset with a track record of delivering measurable results.
An interest in personal finance and the Irish consumer market.
Desirable
Experience with GA4, conversion tracking, UTMs, YouTube optimisation or marketing in financial services, utilities or consumer comparison.
What We Offer
Competitive salary and benefits package.
Hybrid working and flexi-time.
22 days’ annual leave.
Private health cover.
Income Protection.
Pension scheme with up to 5% company contribution.
Christmas voucher, staff events and ongoing career development.
Company Culture: Work within a collaborative team recognised as a Great Place to Work®.
Impact & Reach: Opportunity to put your videos and campaigns in front of hundreds of thousands of Irish consumers every month.
Career Development: Ongoing training, conference opportunities, and room for professional progression.
Our values guide everything
Igniting Innovation
Join us in sparking innovation throughout our business and shaping the future of our products.
Embrace your creativity to uncover fresh solutions for both current and upcoming user needs.
Championing Excellence
We're all about reaching for the stars in everything we do at bonkers.ie.
Mediocrity? Not our style. Push yourself to excel and let's achieve remarkable results together. We’ll encourage you to be the best at your job that you can possibly be.
Small Crew, Big Dreams
We help over a million Irish households every year and with you, we can reach more!
Despite being a small-knit crew, we've got some grand plans. With a growing customer base and exciting prospects, bonkers.ie is on an upward trajectory.
Nurturing Growth
If you've got a vision, it's yours to own and make real. In our dynamic setup, department heads nurture their realms of expertise.
So, if you're brimming with ideas, grab the reins – supported by a sound strategy, anything is achievable.
Building a Work Family
Picture a workplace that thrives on open communication, brainstorming, and teamwork.
We're not just colleagues, we're a close-knit bunch. Your ability to collaborate is key to flourishing here.
Great Place to Work®
We’ve been recognised as a Great Place to Work® in 2026, a certification that is based solely on what our current employees think about their experience working at bonkers.ie.
This prestigious achievement reflects our dedication towards fostering a positive and rewarding work environment for our team.