Customer boost as broadband price war flares

By Christian McCashin

A price war on broadband and telephone charges has broken out with customers set to gain considerable discounts.

Pure Telecom offers new customers up to 1,000Mb broadband and unlimited landline and mobile calls for just €29 a month for six months, starting from yesterday.

The offer rivals similar deals from Virgin and Eir to save customers more than €100 over an 18-month contract. However, it differs in that international calls are not included by Pure. 

Simon Moynihan, of switching site bonkers.ie, said: “This is a good deal, it will be almost €50 a month after the discount period but it doesn't give you international calls... that's the one difference."

Virgin broadband offers 360Mb broadband and calls to mobiles and landlines in 22 countries for €40 a month for the first four months: it then rises to €60 a month.

Eir offers 100Mb broadband with mobile and landline calls, including to the UK, for €25 a month, or Irish, UK and international landline and mobile calls for €30 a month.

Pure Telecom offers broadband speeds of up to 1.000Mb and unlimited landline calls and calls to mobiles for €29 a month for six months, rising to €47 a month for 12 months.

Dermott Jewell, head of the consumers' association of Ireland, said: "It's competitive, it's real and it compares very well against any of the current offers."


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